About Us
The name Noroze, inspired by the Persian word Nowruz, means "a new day." To us, it represents progress, opportunity, and the belief that every working day deserves clothing built for comfort, confidence, and performance.
What began as a small idea in 2012 has grown into a trusted UK clothing brand serving customers across the United Kingdom, Europe, the United States, and Asia. Through years of experience, continuous improvement, and an unwavering commitment to quality, Noroze has evolved into a brand that businesses, professionals, and everyday customers rely on.
Our Journey
Our journey started with a simple vision: to create high quality clothing that people genuinely enjoy wearing every day.
Over the years, we have listened carefully to our customers, studied their needs, and expanded our collections accordingly. Today, while we continue to offer stylish everyday clothing and seasonal collections, our primary focus is delivering premium workwear that combines durability, comfort, and value.
Whether you're on-site, in a warehouse, managing a team, travelling between jobs, or simply looking for dependable everyday clothing, Noroze is designed to keep up with your day.
Workwear Is at the Heart of What We Do
At Noroze, workwear isn't just another category. It's our core focus.
We design and supply dependable work clothing that helps professionals perform comfortably throughout the working day without compromising on quality or style.
Our growing workwear collection includes:
Every product is selected with the same priorities in mind: durability, comfort, functionality, and excellent value.
Our ambition is to establish Noroze as one of the UK's leading workwear brands, recognised for dependable quality, exceptional value, and outstanding customer service.
Over a Decade of Workwear Experience
While Noroze is now fully focused on building one of the UK's leading Hi Vis workwear brands, our experience in workwear goes back much further.
For more than 14 years, we've been supplying high-visibility workwear through our Amazon store, where we've earned Top Rated Seller status and thousands of positive customer reviews from tradespeople, businesses, and professionals across the UK.
That experience has given us a deep understanding of what customers expect from quality workwear — dependable durability, all-day comfort, practical performance, and outstanding value. Today, we're bringing that same expertise and trusted reputation directly to Noroze.com as we continue to expand our dedicated Hi Vis workwear range.
More Than Workwear
Alongside our specialist workwear range, Noroze also offers carefully selected everyday clothing and seasonal collections.
Throughout the year, customers can shop comfortable everyday essentials, while our festive collections include popular Christmas sweatshirts, Christmas hoodies, Halloween clothing, and other seasonal favourites.
This allows our customers to find quality clothing for work, leisure, and special occasions, all in one place.
Bulk Orders & B2B Solutions
As our reputation has grown, we've received increasing demand from businesses looking to purchase our products in larger quantities.
Contractors, retailers, resellers, online sellers, dropshipping businesses, corporate teams, and organisations regularly choose Noroze because of our competitive pricing, reliable product quality, and consistent supply.
To better serve these customers, we've officially expanded our Bulk & B2B programme.
Whether you're purchasing workwear for your workforce or sourcing products for resale, we offer bulk ordering across our entire product range, including:
- Workwear
- Everyday Clothing
- Christmas Collections
- Halloween Collections
- Seasonal Apparel
Our mission is to make high quality clothing accessible to businesses without compromising on quality or affordability.
If you're looking for a reliable long-term clothing supplier, we'd be delighted to discuss your requirements.
Quality You Can Depend On
Quality is at the centre of every decision we make.
From fabric selection to product finishing, we focus on creating clothing that delivers long-lasting comfort, durability, and dependable performance.
We also continue to make responsible choices throughout our business by improving sourcing practices and reducing waste wherever possible because building a better future means taking responsibility today.
Trusted by Thousands
For more than 14 years, customers have trusted Noroze through leading online marketplaces.
We have built a strong reputation as one of the top-rated sellers in our category on Amazon and have also earned excellent customer feedback through our long-standing presence on eBay.
That same commitment to quality, service, and customer satisfaction continues on our official website.
Why Shop Direct?
Shopping directly with Noroze means you're buying straight from the brand.
You'll receive the same trusted products while enjoying even better value, with prices often 20% or more below those found on third-party marketplaces. We regularly offer exclusive discounts and promotions on our official website, giving you access to the best possible prices without compromising on quality.
No unnecessary markups. No middlemen. Just genuine Noroze quality at the best possible price.
Looking Ahead
Although we've grown significantly since 2012, our vision remains clear.
We are committed to becoming one of the UK's leading workwear (High-Visibility) brands while continuing to provide outstanding everyday clothing and seasonal collections that customers can rely on year after year.
Whether you're buying a single work hoodie, outfitting an entire workforce, sourcing products for your business, or shopping for the festive season, we're here to deliver quality, value, and service you can trust.
Every new customer, every returning customer, and every business partnership helps move Noroze forward.
Thank you for being part of our journey. This is only the beginning.